The lure of Ireland lies in its landscapes and its people, and it is through involvement with either, or both, that visitors get to experience the soul of this ancient land of saints and scholars.

Ireland's hills are a walker's paradise, not only because of the extensive network of trails, but because by being on foot one gets to appreciate the lakes and rivers, the coastal views and ever-changing sky-scapes that are so much part of the Irish landscape. Watersports such as angling, sailing and surfing are popular too, and many visitors come for the golf, but the real passion of the Irish is horses - there is a potential Derby winner in every valley and a packed betting shop in every high street.